apple.com · Market Analysis

Apple Inc. is an American multinational technology company headquartered in Cupertino, California,…

Categories
TechnologyConsumer ElectronicsSoftwareOnline ServicesHardware + ServicesEcosystem Integration
Business Model
Hardware + Services with Ecosystem Lock-in
Markets
United StatesChinaEuropeAsia-Pacific (APAC)Americas

Players (12)

Microsoft logo

Microsoft

www.microsoft.com

Major provider of personal computers, tablets (Surface), software, and cloud services. Direct rival in consumer electronics and business solutions.

Google logo

Google

about.google

Offers Pixel smartphones, Chrome OS laptops, and a wide ecosystem of consumer electronics and software. Competes directly in mobile and smart devices.

Samsung logo

Samsung

www.samsung.com

Global leader in smartphones, tablets, laptops, and consumer electronics. Direct competitor in mobile devices and displays.

Amazon logo

Amazon

www.amazon.com

Produces Kindle tablets, Fire TV, Echo smart speakers, and offers cloud services. Competes in smart devices and digital content.

HP (Hewlett-Packard) logo

HP (Hewlett-Packard)

www.hp.com

Major manufacturer of laptops, desktops, and printers. Competes in personal computing hardware.

Lenovo logo

Lenovo

www.lenovo.com

Global provider of laptops, desktops, tablets, and smart devices. Competes in personal computing and enterprise hardware.

Dell logo

Dell

www.dell.com

Leading manufacturer of laptops, desktops, and enterprise solutions. Competes in personal and business computing.

IBM logo

IBM

www.ibm.com

Provider of enterprise hardware, software, and cloud solutions. Competes in business computing and services.

Toshiba logo

Toshiba

www.toshiba.com

Offers laptops, storage devices, and consumer electronics. Competes in computing hardware and electronics.